2016年11月商務英語閱讀專項輔導

　　有很多考生正在備考2016年11月商務英語初級考試，為了幫助大家更好地備考。以下是yjbys網小編整理的關于商務英語閱讀專項輔導，供大家備考。

　　篇一：Buy and Sell

　　Dan Smith是一位美國的健身用品經銷商，此次是Robert第一回與他交手。就在短短幾分鐘的交談中，Robert即感到這位大漢粗獷的外表下，藏有狡黠如脫兔的心思--他肯定是名沙場老將，自己絕不可掉以輕心。雙方第一回過招如下：

　　英文正文

　　Dan: I'd like to get the ball rolling by talking about prices.

　　Robert: Shoot. I'd be happy to answer any questions you may have.

　　Dan: Your products are very good. But I'm a little worried about the prices you're asking.

　　Robert: You think we should be asking for more?

　　Dan: That's not exactly what I had in mind. I know your research costs are high, but what I'd like is a 25% discount.

　　Robert: That seems to be a little high, Mr. Smith. I don't know how we can make a profit with those numbers.

　　Dan: Please, Robert, call me Dan. Well, if we promise future business -- volume sales that will slash your costs for making the Exec-U-Ciser, right?

　　Robert: Yes, but it's hard to see how you can place such large orders. How could you turn over so many? We'd need a guarantee of future business, not just a promise.

　　Dan: We said we wanted 1000 pieces over a six month period. What if we place orders for twelve months, with a guarantee?

　　Robert: If you can guarantee that on paper, I think we can discuss this further.

　　中文翻譯

　　D: 我想就從價錢方面開始談吧!

　　R: 洗耳恭聽!我很樂意答復任何問題。

　　D: 貴公司的產品很出色;但你們開的價碼，讓我覺得有點困難。

　　R: 你是覺得我們應該把價錢開高一點啰?

　　D: 我不是這個意思。我知道你們投入很高的開發費用，但是，我想要七五折。

　　R: Smith先生，這個折扣似乎多了點。這樣的價格，我們公司怎么能有利潤可賺!

　　D: Robert，請叫我Dan好了。這樣吧!若我們答應以后繼續合作，而且是大筆的生意，就可以使你們大幅降低‘健你樂’的制造成本，對不?

　　R: 嗯!不過，我看不出您怎能下這么大筆的訂單?!貴公司如何銷售這么多的貨呢?我們要的可是保證，而不是隨口答應就算數的哦!

　　D: 我們本來說半年內訂貨1000件。如果現在我們保證一年內都會跟你們訂貨，你意下如何?

　　R: 如果你們能以書面保證，我想我們可以再談。

　　短語解說

　　get the ball rolling 開始

　　"get the ball rolling"字面意思是‘讓球滾動’。此詞組乃源自足球慣例：由一位球員開球，把球傳給隊友，借此展開一場比賽;因此這個‘讓球滾動’的動作，就引申為‘開始某活動’。

　　We can get the ball rolling on this deal by talking to the company's vice president.

　　關于這筆生意，我們可以先找這家公司的副總談。

　　shoot 有話直說;洗耳恭聽

　　"shoot"，當動詞有‘發射’的含意。在本文中為感嘆語，作用是鼓勵他人踴躍發言，意思是‘有話盡管說，我洗耳恭聽’，為美式口語。

　　If you think you have a better idea than this, shoot.

　　如果你覺得還有比這更好的意見，盡管直說吧!

　　make a profit 賺錢;獲利

　　‘賺錢’這個詞組的動詞為 "make" -- 用法是 "make a profit"。請注意 "profit" 要加冠詞 "a" ,或改為復數形 -- "make profits "來使用。

　　篇二：Buy and Sell

　　Robert回公司呈報Dan的提案后，老板很滿意對方的采購計劃;但在折扣方面則希望Robert能繼續維持強硬的態度，盡量探出對方的底限。就在這七上八下的價格翹翹板上，雙方是否能找到彼此的平衡點呢?請看下面分解：

　　英文正文

　　Robert: Even with volume sales, our costs for the Exec-U-Ciser won't go down much.

　　Dan: Just what are you proposing?

　　Robert: We could take a cut on the price. But 25% would slash our profit margin. We suggest a compromise - 10%.

　　Dan: That's a big change from 25! 10 is beyond my negotiating limit. Any other ideas?

　　Robert: I don't think I can change it right now. Why don't we talk again tomorrow?

　　Dan: Sure. I must talk to my office anyway. I hope we can find some common ground on this. (next day) Robert, I've been instructed to reject the numbers you proposed; but we can try to come up with something else.

　　Robert: I hope so, Dan. My instructions are to negotiate hard on this deal - but I'm trying very hard to reach some middle ground.

　　Dan: I understand. We propose a structured deal. For the first six months, we get a discount of 20%, and the next six months we get 15%.

　　Robert: Dan, I can't bring those numbers back to my office - they'll turn it down flat.

　　Dan: Then you'll have to think of something better, Robert.

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